Uber welcomes women drivers in Saudi Arabia with a multi-market content campaign produced with Genero
On June 24th, women in Saudi Arabia were able to drive in their country for the very first time. To mark this historic occasion…
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Lady Antebellum reveals ‘Heart Break’ music videos by Genero creators
US country group Lady Antebellum have tapped into Genero’s creative community to commission six new music videos for their summer hit ‘Heart Break’, from the band’s sixth studio album….
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Original pilot ‘Bhak’ commissioned for a full season on HOOQ
How far would you go to make it big in Bollywood? Two amateur filmmakers take on the industry in ‘Bhak’ which is moving into production…
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Visual Inspiration: 12 Essential Women Cinematographers
Female cinematographers don’t get as much recognition as their male counterparts, but they’re responsible for many outstanding films with beautiful images. In his latest…
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Operating a drone for commercial use just got easier for US filmmakers
In exciting news for our American filmmakers, the DOT and FAA have announced some changes to drone regulations, which will make it easier to…
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A world of colour: Behind The Scenes on Josh Jackson’s short film for HP
Shooting on 35mm film… creates a very different kind of discipline on set. It forces everyone to focus more clearly and really dictates the…
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Australian director Tenika Smith on balance, storytelling and her latest work
We recently shared our latest work for OMO/Persil, an engaging new TVC created by Sherpa Projects. The video was directed by Australian creative Tenika Smith who (along with…
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Women in film: Behind the scenes for International Women’s Day
To celebrate International Women’s Day 2018, we asked female filmmakers in the Genero community to pitch ideas for a short film around this year’s theme, #PressforProgress….
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Behind The Scenes: Capturing a music video in outer space for Roy Cohen’s ‘Take Off’
Jennings and his team made an unbelievable job with the music video for Take Off. So professional, musically edited and looks astonishing. I just…
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Uber welcomes women drivers in Saudi Arabia with a multi-market content campaign produced with Genero
On June 24th, women in Saudi Arabia were able to drive in their country for the very first time. To mark this historic occasion…
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HOOQ’s original TV pilots will take flight this week
You may have seen our recent blog post announcing that HOOQ, the largest video-on-demand service in South-East Asia, have commissioned six original TV pilots through…
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Animated Artwork: GROUPLOVE’s new music video for ‘Don’t Stop Making It Happen’
We love the 60’s psychedelic take on the song & how Hannah’s drawings become something animated & alive! After already premiering some amazing music videos from Genero…
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5 tips before you submit your idea for the HOOQ Filmmakers Guild
The countdown has begun, with three weeks left for filmmakers, directors, scriptwriters and producers in Southeast Asia to submit scripts for the HOOQ Filmmakers Guild…
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Making video transitions count: A closer look at the techniques in Scott Pilgrim vs. the World
We’re suckers for a good visual essay, and The Nerdwriter (aka Evan Puschak) does some of the best in his weekly video essays. His most recent upload takes…
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‘Mad Max: Fury Road’ without CGI is still completely insane
There was a lot of incredible filmmaking to admire in Mad Max: Fury Road, and last year we had a closer look at some of…
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