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Latest Work

Broken Social Scene create psychedelic AI-generated music video for ‘Can’t Find My Heart’ through Genero

Latest Work26 September, 2019

In Collaboration With Alex Mordvintsev, AI Pioneer & Creator of Google’s DeepDream Today, Broken Social Scene have released the psychedelic official video for their anthemic…

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International Women’s Day 2019: Putting diversity at the forefront of your creative process.

Latest Work7 March, 2019

It’s 2019, and only 10% of commercial directors are women. We want to change that. On this International Women’s Day, we’re celebrating the diversity…

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Uber welcomes women drivers in Saudi Arabia with a multi-market content campaign produced with Genero

Latest Work, Video5 July, 2018

On June 24th, women in Saudi Arabia were able to drive in their country for the very first time. To mark this historic occasion…

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Filmmaking

Visual Inspiration: 12 Essential Women Cinematographers

Filmmaking, Inspiration11 August, 2016

Female cinematographers don’t get as much recognition as their male counterparts, but they’re responsible for many outstanding films with beautiful images. In his latest…

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Operating a drone for commercial use just got easier for US filmmakers

Gear, Industry News24 June, 2016

In exciting news for our American filmmakers, the DOT and FAA have announced some changes to drone regulations, which will make it easier to…

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A world of colour: Behind The Scenes on Josh Jackson’s short film for HP

Behind the Scenes, Gear, News15 April, 2016

Shooting on 35mm film… creates a very different kind of discipline on set. It forces everyone to focus more clearly and really dictates the…

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Behind The Scenes

Australian director Tenika Smith on balance, storytelling and her latest work

Behind the Scenes27 July, 2018

We recently shared our latest work for OMO/Persil, an engaging new TVC created by Sherpa Projects. The video was directed by Australian creative Tenika Smith who (along with…

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IWD Behind the Scenes 3

Women in film: Behind the scenes for International Women’s Day

Behind the Scenes26 March, 2018

To celebrate International Women’s Day 2018, we asked female filmmakers in the Genero community to pitch ideas for a short film around this year’s theme, #PressforProgress….

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Behind The Scenes: Capturing a music video in outer space for Roy Cohen’s ‘Take Off’

Behind The Scenes, News24 October, 2017

Jennings and his team made an unbelievable job with the music video for Take Off. So professional, musically edited and looks astonishing. I just…

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Watch

Uber welcomes women drivers in Saudi Arabia with a multi-market content campaign produced with Genero

Latest Work, Video5 July, 2018

On June 24th, women in Saudi Arabia were able to drive in their country for the very first time. To mark this historic occasion…

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HOOQ’s original TV pilots will take flight this week

Latest Work, News, Video20 March, 2018

You may have seen our recent blog post announcing that HOOQ, the largest video-on-demand service in South-East Asia, have commissioned six original TV pilots through…

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Animated Artwork: GROUPLOVE’s new music video for ‘Don’t Stop Making It Happen’

Latest Work, Video27 January, 2017

We love the 60’s psychedelic take on the song & how Hannah’s drawings become something animated & alive! After already premiering some amazing music videos from Genero…

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Inspiration

5 tips before you submit your idea for the HOOQ Filmmakers Guild

Inspiration10 July, 2018

The countdown has begun, with three weeks left for filmmakers, directors, scriptwriters and producers in Southeast Asia to submit scripts for the HOOQ Filmmakers Guild…

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Making video transitions count: A closer look at the techniques in Scott Pilgrim vs. the World

Inspiration, Video13 October, 2016

We’re suckers for a good visual essay, and The Nerdwriter (aka Evan Puschak) does some of the best in his weekly video essays. His most recent upload takes…

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‘Mad Max: Fury Road’ without CGI is still completely insane

Inspiration13 September, 2016

There was a lot of incredible filmmaking to admire in Mad Max: Fury Road, and last year we had a closer look at some of…

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