At Genero we’re passionate about trying to make a difference and we believe in the power of amazing content to change perceptions and influence behaviour. That’s why we put together our ‘Shine A Light On…‘ campaign, inviting filmmakers from around the world to submit short videos about issues that are important to them.
After narrowing it down to our favourites, we’re so excited to premiere the winning video! ‘Be a saver, make a change‘ was created by Romain Garcia & Kevin Tarpinian, who started on the video just 20 days before the brief closed, often spending up to 16 hours a day to get it finished!
The powerful animation captures the experiences of millions of people around the world who are diagnosed with cancer each year, and asks everyone to be a saver and make a change. If you’d like to donate to cancer research, try searching for local organisations here.
A huge congratulations to Romain & Kevin, and a big thanks to everyone who took part in the brief. See the full list of Runners-Up, Staff Picks and Finalists here.